VIVAIA Case Study

See how authentic lifestyle UGC generated 15M+ organic views for a global footwear brand.

VIVAIA is a global footwear brand known for combining comfort, sustainability, and timeless design. Over multiple collaborations, I created lifestyle UGC that aligned with their brand aesthetic while feeling natural and relatable for social media audiences.

The goal was to create authentic lifestyle content that highlighted the product’s features without feeling like a polished ad, focusing instead on organic, scroll‑stopping visuals.

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15M+ views on the top-performing video

Thousands of additional views across other campaign videos

Multiple collaborations with the brand

High audience engagement

The Results

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Looking for similar results?

If you’re looking for high-quality UGC that not only looks beautiful but is created with performance in mind, I’d love to collaborate.

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